Categories
Sales

GroWTF? podcast E5 – How to set up a B2B SaaS sales process

When should sales take over from marketing? When to hire sales people? How to structure the perfect sales demo? A lot of questions for SaaS companies. We share our experiences how we set up a SaaS sales process within our B2B SaaS company.

This time, I have my colleague and sales specialist Luka Kankaras with me and we have a conversation about our SaaS sales process.

Categories
Planning

GroWTF? podcast E4 – How to plan the growth of your B2B SaaS

Setting up a process for your growth planning can be challenging. How do you direct your resources and team to the right initiatives.

There are thousands of tactics, but which of them should you decide on? This podcast is about my experiences with setting up a growth planning process, how to align the team and how to follow your company objectives

Categories
Pricing

GroWTF? podcast E3 – How to get your B2B Saas Pricing right

Pricing can be a huge leverage for your revenue if you find the right strategy for your business.

But … it’s a hard and adventureous journey to find the right parameter for your pricing. Value-based pricing seems to be a desirable strategy. Our journey, which started quite some years ago, is still ongoing. We invested a lot of time in finding the right metrics and are still working on it. Listen to what we’ve done so far.